Simone Jewels at Harrods London


From online masterclasses to a booth at prestigious London department store Harrods, Simone Ng, founder of Simone Jewels, isn’t letting a pandemic stop her from internationally expanding her brand.

“We’re changing perspectives to say that it is okay to buy high-value luxury items online.” – Simone Ng

"During this time, what has changed in the jewellery consumption scene is that people don’t want to buy small. They want to buy big." – Simone Ng

“It’s a dream come true for any brand to get into Harrods. Showcasing at Harrods ensures that you’re taking a big leap from a being a small brand towards being recognised worldwide.” – Simone Ng

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