From online masterclasses to a booth at prestigious London department store Harrods, Simone Ng, founder of Simone Jewels, isn’t letting a pandemic stop her from internationally expanding her brand.
“We’re changing perspectives to say that it is okay to buy high-value luxury items online.” – Simone Ng
"During this time, what has changed in the jewellery consumption scene is that people don’t want to buy small. They want to buy big." – Simone Ng
“It’s a dream come true for any brand to get into Harrods. Showcasing at Harrods ensures that you’re taking a big leap from a being a small brand towards being recognised worldwide.” – Simone Ng
Read full article here:
https://cnaluxury.channelnewsasia.com/people/singapore-jewellery-designer-simone-ng-jewels-harrods-13284780
